Investors in Asia engaged Pembroke Communications to develop a Public Relations programme for the launch of the company.
The PR activity would run in conjunction with advertising. The objectives were to raise the profile of the company and to generate sales enquiries, and this was to be achieved on a limited budget.
The Public Relations element of the launch has generated the bulk of the sales enquiries whilst delivering very high quality prospects. It has stood out from our launch activity as the most beneficial element of the mix.
The directors of Investors in Asia have been impressed with the service and standards they have received from Pembroke Communications. We deem our client service team in Pembroke to be an extension of our own team, and we look forward to working with them in growing our business.
Investors in Asia
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Winner of 2007 PRCA Award for Excellence in Public Relations
Winner of 2008 AMPC Award for Best Integrated Campaign